My Blockchain Infrastructure Endorses Zetrix Age Verification Solution for Social Media Platforms

January 5, 2026
devops
Blockchain

Privacy-preserving approach helps platforms confirm age eligibility with minimal personal data

Kuala Lumpur, Malaysia — 5 January 2026 — As governments around the world introduce stricter rules to protect minors online, My Blockchain Infrastructure (MBI) Sdn Bhd today announced its endorsement of a privacy-preserving age verification solution developed on the Zetrix platform, designed to help social media and messaging services comply with age-related access requirements while minimising the handling of users’ personal data, as part of the Malaysia Blockchain Infrastructure initiative.

Lately, several countries have proposed or implemented policies to restrict social media access for users under certain ages, citing concerns around online safety, mental health, and exposure to harmful content. These developments have increased pressure on platform operators to verify users’ ages more reliably, while also addressing growing public concern over excessive data collection and privacy risks.

In Malaysia, discussions around online harms, child safety, and the responsible use of social media have intensified, alongside broader efforts to strengthen digital governance and user protection.

As announced by Communications Minister YB Datuk Fahmi Fadzil, an industry sandbox was launched on 1 January 2026 to assess solutions in age assurance to introduce a minimum threshold of 16 years old for social media usage.

MBI stated that the endorsed solution provides a practical and scalable option for platforms aiming to enhance age verification without requiring users to repeatedly submit identity documents or sensitive personal information to social media and messaging platforms.

A simple, user-friendly way to confirm age
Under the solution, a user verifies their identity once through government-recognised national identity issuers and verification providers such as MyDigital ID or the National Integrated Immigration System (NIISe). This process confirms the user’s age through official sources, similar to existing digital identity checks used for government or regulated services.

Following this verification, the user receives a secure digital proof of age. This proof does not contain full identity records, copies of identity cards, or biometric data. Instead, it confirms only what is necessary – for example, whether the user meets a required age threshold.

When the user signs up for or accesses a social media or messaging platform, they can present this proof of age to the platform. The platform is then able to confirm whether the user is eligible, such as being ‘16 and above’, without receiving unnecessary personal details like full name, address, or identity document images.

The platform records only a simple verification result to support age-based access controls and safety settings, reducing the amount of sensitive data it needs to store and protect.

Designed with privacy, trust, and regulatory needs in mind
MBI said the solution is designed to balance online safety with strong privacy protections. Records created during the verification process are kept to the minimum required for assurance and audit purposes and are protected by strict access controls.

Sensitive materials used during identity checks, such as raw electronic know-your-customer (eKYC) data, are not retained indefinitely. These materials are securely deleted on a regular schedule or within an agreed timeframe, significantly reducing the risk of data misuse or breaches.

Where required by law, the solution can support legitimate regulatory or legal processes through authorised and clearly governed channels. Any linking of verification records back to an individual is tightly controlled and subject to due process, ensuring accountability without routine exposure of personal data.

“Across the world, policymakers are looking for ways to better protect young users online, and age verification must therefore be implemented responsibly. MBI is endorsing this age verification capability as a privacy-first, practical approach that helps platform operators meet safety and regulatory expectations while minimising unnecessary handling of personal data,” said Azhar Abu Talib, Chief Executive Officer of My Blockchain Infrastructure (MBI) Sdn Bhd.

“Zetrix AI will work with MBI to enable trusted verification that is easy for platforms to adopt and straightforward for users to complete while keeping privacy and data minimisation at the core,” said TS Wong, Group Managing Director of Zetrix AI Berhad.

Invitation to platform operators
MBI and Zetrix AI invite social media and messaging platform operators to explore the endorsed solution through product briefings, integration discussions, and governance walkthroughs. Pilot programmes and implementation planning are also available for organisations preparing for the adoption of age verification in response to new or upcoming regulatory requirements.

About My Blockchain Infrastructure (MBI) Sdn Bhd
My Blockchain Infrastructure (MBI) Sdn Bhd, a subsidiary of MIMOS Holdings Sdn Bhd under MIMOS Berhad, is responsible for implementing and operating the Malaysia Blockchain Infrastructure initiative on behalf of the Ministry of Science, Technology and Innovation (MOSTI). MBI focuses on building trusted, interoperable, and sovereign blockchain foundations for Malaysia, supporting use cases across financial infrastructure, supply chains, and public-private sector innovation, while working closely with government agencies, regulators, and industry partners.

About Zetrix AI Berhad
Zetrix AI Berhad (“Zetrix AI”), formerly known as MY E.G. Services Berhad, is leading the way in the deployment of blockchain technology and artificial intelligence in powering the public and private sectors across ASEAN. Headquartered in Malaysia, Zetrix AI started operations in 2000 as a pioneer in the provision of electronic government services and complementary commercial offerings in its home country. Today, it has advanced to the forefront of technology transformation in the broader region, leveraging its Layer-1 blockchain platform, Zetrix, and embracing the convergence of Web3, AI and robotics to enable optimally-efficient, intelligent and secure cross-border transactions, digital identity interoperability and automation solutions that seamlessly connect people, businesses and governments.